Source: Celebrity Sex Tapes Bankrolling Porn Industry

Priyanka Chopra is India’s most dangerous celebrity: McAfee

NEW YORK Sure, sex sells. Unless its free. Thats the problem facing adult entertainment companies as Internet porn is available for no more than the cost of an online connection. From earning as much as $15 billion a year in the mid-2000s, the industry has shriveled to between $5 and $10 billion today, according to various estimates. But one form of adult entertainment consumers will still apparently pay for is the celebrity sex tape. In fact, one adult industry insider tells FOX411 that the celebrity sex tape is basically keeping adult entertainment companies, including industry leader Vivid, afloat. The source maintains that savvy women like Farrah Abraham, Myla Sinanaji, and Sydney Leathers are giving their 15 minutes of fame to adult companies to make professional pornos for big paydays, and the porn companies are scrambling to find more trashy stars like them to boost their bottom lines. Vivid only makes money from celeb tapes.A porn video generates no income.Celebrity tapes sell, the source told FOX411. They are finding women celebrities to make sex tapes.It was not a romantic relationship that Farrah had with James Deen.It was set up.(Reality star) Tila Tequila was staged with lighting with her girlfriends in Las Vegas. The founder and co-chairman of Vivid Entertainment, Steven Hirsch, acknowledged the landscape of the porn industry has changed, and that D-list celebs now mean big money. I think that were dealing with several issues.The one that most people talk about is the amount of free content on the Internet and how to deal with that.What weve chosen to do is work with free sites.One of the things that we did decide to do is work with celebrity sex tapes, he said. What we did is we leased a celebrity sex tape with Farrah Abraham and we took a five minute clip and put it onto one of the three sites.And as a result of that, they had 12 million views of that five-minute clip within the first 10 days.We surrounded that clip with links back to Vivid.com, and then those people came to Vivid.com to watch the movie, which equated to $500,000 in sales. But Hirsch would not go so far as to say Vivid relies on celebrity sex tape income to stay afloat. The one thing about celebrity sex tapes is they dont fall into any sort of schedule.

McAfee researched popular culture’s most famous people to reveal riskiest celebrity sportsmen, actors and politicians across the web and unveil the 2013 rendition of Most Dangerous Celebrity’ research. The study highlights the trend of cybercriminals using celebs to take advantage of fans seeking more information about their idols. Cybercriminals often lure unsuspecting supporters to sites laden with malware that can steal passwords and personal information. These criminals capitalize on the public’s fascination with celebrity to lure them to sites laden with malware that enables them to steal passwords and personal information. This year, searching for a celebrity name coupled with the search terms wall paper’, videos’, nude pictures’ resulted in the highest instances of malware-laden sites. Venkatasubrahmanyam Krishnapur, VP of Engineering- Consumer and Mobile, Business Group, McAfee India Centre, said: “In India, where celebrities are given the status of demi gods, cybercriminals often use their names to lure people to sites that actually host malicious software designed to compromise personal details and disrupt devices. By including the names of popular celebrities in a website’s search tags, cyber criminals are able to direct more visitors to malicious sites where they may unwittingly sign up for spam or harmful spyware ending up with a malware ridden devices.” The study uses McAfee SiteAdvisor site ratings, which indicate which sites are risky to search when attached to celebrity names on the Web and calculate an overall risk percentage. The top 10 celebrities from this year’s Indian study with the highest percentages of risk in the Indian cyberspace are: 1. Priyanka Chopra, Bollywood’s desi girl who recently entered the international music scene with hit singles such as In my city’ and Exotic’, occupies the 1st position on the India’s most dangerous celebrity list with 79 infected search results. 2. Debuting the list at 2nd position this year, with 75 malicious sites to his credit, is Shah rukh Khan who zoomed into the top charts with his dimpled smile and magnetic screen presence in the block buster of the season — Chennai Express. 3. One of the most sought after stars in Bollywood, Salman Khan’s pictures of his alleged reunion with Shahrukh Khan at an Iftar party flooded the cyber space recently. He ranks 3rd in India’s most dangerous online celebrities ranking, with 68 infected sites. 4.

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It has added Sin City, a comedy/burlesque show, and 54 Below, a cabaret act, to its lineup. None of this has been without cost. Bayley said Celebrity is spending 30% more on marketing than it did a year ago. A big part of the spend, beyond events and sponsorships, is co-op advertising with partners to help them amplify the Celebrity message. Agents said Celebrity has been giving them tools to sell the brand, such as the expired 123Go promotion and the Pick Your Perk offer that has succeeded it. In particular, they said, the free beverage package option is highly popular with many clients. They have changed the landscape of how promotions are being offered by the cruise lines single-handedly this year, said Amber Blecker, a CruiseOne franchisee in Aurora, Colo. Ed Rudner, president of Online Vacation Center of Plantation, Fla., said he appreciates the targeted marketing focus and thinks the strategy looks promising. The company was trying to reach too broad an audience, Rudner said. This is not a mass-market brand. Bayley said he would like to see still more improvement in yields before judging the strategy a success. Every journey has a number of steps.

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